
How did Black Friday begin? Why is it now an important promotional holiday in the UK?
Black Friday is getting bigger and bigger in the UK –but what is the origin of this promotional holiday and how did it make it over to the UK. Retailers in the UK started using the event as a way to differentiate themselves, from other UK brands and to lure shoppers in with big discounts. They say the first Black Friday event in the UK was held at Curry's in 2003. However, it took another 10 years until it’s really started to boom. It could be suggested that boom is correlate